Salesforce Marketing Cloud (#Salesforce, #Cloud)

Salesforce Marketing Cloud (#Salesforce, #Cloud)
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By Pankaj Deharia Cloud Salesforce March 17, 2015

Twitter Tag:

#Salesforce, #Cloud

My Preferences customization Marketing cloud account will provide functionality to manage your subscriptions as a profile center. Users can manage their preference and customize my preferences page of the profile center in salesforce marketing cloud.
Prerequisites

Marketing cloud account will provide functionality to manage your subscriptions as a profile center. Users can manage their preference by clicking on the link provided in the bottom of the email. Here I am going to tell you how you can customize my preference design and business logic as per you own requirements. In this article I am going to cover the ExactTarget Microsites, profile center static resources, adding the custom fields of the salesforce to ExactTarget my preference page.

Leadership

After login you will reach to the dashboard page, from there select the email link as shown below.

Marketing-Cloud

Then select preference management from subscriber’s link as shown below.

Marketing-Cloud-Overview

Here you can add our custom preferences that will appear on the profile center page.

Marketing-Cloud-Preference-Managment

You can create new preference by clicking on the Create. Define the below fields.

Preference-Properties

Click on the salesforce tab to map this fields with the lead or contacts/ account fields.

Preference-Field

Then these preferences will get appear on the profile center page.

 

Now go to the Email>> content>>microsites. And create profile here.

Preference-Microsite

And then navigate to the profile and create your landing page that will appear to the end user when they click on the link they receive in the email (at the bottom “update profile”)

Preference-Create

For this page you need to know about the AMPScript (http://help.exacttarget.com/AMPScript/).

 

It will be required to call the salesforce server side objects in you landing page for preferences in ExactTarget.

 

Add AMPScript to call the salesforce object and profile center objects and you can add your html here to display your preference.

 

You can also add your custom assets to this landing page. But that is having different are to add the static resource to the landing page and call them.

 

Email>>Content>> Portfolio>> ProfileCenter

Preference-ProfileCenter

Upload your static resources here and then you can use its url to call them on the landing page. For CSS, jQuery, java scripts

Once uploaded the content here you will get the file url by clicking on the name of that object.

Once you get this file URL and then add that in the head of the landing page html.

For the css and jquery to add on the landing page HTML.

Now you can provide custom design and business logic to you landing page of my preferences (profile center page).

Twitter Tag: #Salesforce, #Cloud

Pankaj Deharia
Pankaj Deharia / About Author
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